“Winning the POY 2017 in the Beef Category was an real edge in increasing awareness on our leader position on…

“Being voted Product of the Year reassures our consumers that they are making the right decisions regarding products they choose”

“Provoc is a Lebanese brand that is exported all over the world. This honor, of winning product of the year,…

“We have placed the POY stickers as part of the in-store communication and this gave us a strong edge over…

“The consumer knows the logo and has confidence in it”

“Product of the Year is a link between the consumer and our product, a means to know their point of…

“WinningProduct of the Year allows us to validate our performance in the market and for this we thank the consumers”

“We strongly recommend that companies participate in Product of the Year, because it’s an excellent marketing tool supported by the…